
Authentic experiences, local expertise, ethical tourism
Welcome to Phi Phi Tours – the only online tour seller physically based on Koh Phi Phi Island. We're not a global booking aggregator. We're here, on the island, deeply connected to the community and the experiences we sell.
Founded in 2014, Phi Phi Tours was built on a simple belief: tour bookings should benefit the places and people you're visiting. Unlike other online platforms like Klook, GetYourGuide, Viator, and Headout – which operate from offices outside Thailand – we're physically present on Phi Phi Island. This isn't just a location; it's our competitive advantage. Being here means we maintain close, direct relationships with local tour operators, we understand the nuances of each destination, and we can respond to your needs in real-time. We're licensed to operate tours in Thailand, registered with the DBD (Thailand's Business Development Department), and hold a TAT License – proof of our legitimacy and commitment to operating at the highest standards.
What truly sets us apart is how we operate. We focus on quality over quantity, building partnerships with local tour operators who share our values for safety, authenticity, and responsible tourism. Every guide, every boat, every experience is personally vetted and selected because it reflects our standards. We're not just a booking platform – we're a bridge connecting you directly with the people and places that make Thailand magical. And here's something special: we offer a price guarantee. If you find the same tour package elsewhere online for less, we'll refund the difference. We're confident in our pricing because we work directly with local operators without the middlemen.
We believe in transparency and trust. That's why we offer convenient WhatsApp support, flexible bookings, and straightforward pricing with no hidden costs. Whether you're booking a sunset boat tour around Phi Phi Island, exploring James Bond Island from Phuket, or discovering the limestone cliffs of Krabi, we're here to ensure everything runs smoothly. When something goes wrong, we make it right.
But here's what matters most: when you book with Phi Phi Tours, your money stays in Thailand. You're directly supporting and employing local Thai people – your guides, your boat captains, local families, and local businesses. You're choosing to invest in the community and economy of the place you're visiting, not enriching a multinational corporation based in Singapore, Berlin, or San Francisco. That creates a real difference.
Our commitment to ethical tourism means we partner exclusively with operators who treat animals, environments, and local communities with respect. We've carefully curated our tour selection to ensure your experience contributes positively to the regions you visit. We measure our success not just by happy customers, but by positive impact on the places we love.
Thank you for choosing Phi Phi Tours. By booking with us, you're choosing authentic over mass-produced, meaningful over transactional, and local over corporate. That matters to us, and we hope it matters to you too.
Let's explore something wonderful together.
We're physically based on Koh Phi Phi Island with deep connections to local operators, communities, and destinations. We live where we work.
Your money stays in Thailand, directly supporting local families, guides, and businesses. We measure success by community impact, not corporate profit.
We focus on quality over quantity, vet every operator personally, and stand behind our price guarantee. We're licensed with the TAT and DBD.
All tours meet strict animal welfare and environmental standards. We partner only with operators who respect communities, wildlife, and nature.
Explore our collection of authentic, ethical tours to Phi Phi Island, Phuket, Krabi, and beyond.
Browse Our Tours